Update from Sandhills3D— the first Fellowship from Moore Forward
The Fellowship period is over, but Aubrey Arnoczy continues to work with his mentors from Moore Forward. He recently wrote to update us on his business. Here are a few things he is working and and pictures!
-Sandhills3D is working with Railhouse Brewery to design new beer taps that will be made with a 3D printer.
— Aubrey designed and printed out a gift that a local Biology grad wanted to give to a couple of his professors. He had found a Bacteriophage (a kind of virus that injects DNA into a host – don’t look up the video, it’ll give you nightmares) model online but it was overpriced. He asked Aubrey if he could print it out. The grad’s original plan was to paste a photo of himself onto the icosahedron on top so that they’d remember him. Aubrey came up with a better idea. He scanned his head and swapped it out with the icosahedron.
— MooreMakers is assembling a retro arcade cabinet for the head of the ECE department at Sandhills College. Sandhills3D is drawing up and cutting out the cabinet (based on our members’ discussion). This will be the showcase piece for SpringFest this year. It’s based on the Raspberry Pi single-board computer and will be able to play games from 15 to 20 different consoles (from Commodore64 and Apple IIe to SuperNES and Sega).
–One idea Aubrey had was making custom chocolate/candy molds. He made chocolates for Gretchen, his wife, for their anniversary/Valentine’s Day gift. They came out great and had great resolution (and tasted delicious).
MF FELLOWSHIPS TO TARGET STUDENTS, SOLVE PROBLEMS
Moore Forward announces new Fellowships for 2015.
The goal of the Moore Forward Fellowship program is to build entrepreneur and problem-solving skills among students in Moore County, while also creating solutions for challenges in the community. These fellowships align with Moore Forward’s commitment to prioritize “growing” entrepreneurs by encouraging innovative thinking among students, starting as young as High School.
This Fellowship approach can be applied to single students working on creating solutions to simple challenges or groups of students for more complex challenges.
The first two Fellowship challenges will be:
1. Social Media, Marketing and Raising Awareness
This Fellowship will involve one-to-two students. The students will be responsible for the social media marketing/awareness-raising for a local business or initiative. For the pilot program of this initiative, two students will take on the social media of Moore Forward for the Spring semester. The students will be charged with strengthening the bonds between schools, students and businesses through MF. They will have specific deliverables around key events, such as the Shark Tank.
Lessons from this pilot test will be applied to creating a framework so that any business or initiative in Moore County can take on students to improve their social media presence. This effort aims to connect generations, help businesses get started in social media and give students real-life work experience to add to their resumes.
2. Connecting Potential Interns with Businesses
The leaders of the High Schools and the Chamber all agree that it isn’t easy to connect potential student interns with businesses. How do you find the right match? Moore Forward will challenge four entrepreneur students at Union Pines, with web and programming skills, to build a database and web interface that will allow students to enter their profiles, skills and interests. It will also allow businesses to post potential internships. The database will then help create an ideal match.
Moore Forward is always looking for mentors who are skilled in computers, programming, social media, project management or strategy who might want to work with the fellowship program. If you are interested, contact us.
Moore Forward is also looking to identify challenges in the community that we might establish as problem-solving fellowships in a future round.
This problem-solving Fellowship Program is made possible by a grant from Duke Energy.
Moore Forward is a non-profit organization committed to promoting entrepreneurial skills in Moore County. It partners with the schools, businesses and economic development efforts in the county to support innovative thinking and problem-solving that benefits the community.
For further information, please contact Mary Sandell at firstname.lastname@example.org.
Moore Forward Moves Ahead
Welcome back to many of the Moore Forward supporters who have been on vacation. We’ve missed you. Here are a few things that have happened while you were away, and a few that are in the works.
Here at Moore Forward we notice people are back in town because requests for mentors and advice is picking up. We are fortunate to have a county full of skilled and experienced businesspeople and innovators. Imagine if we can pass on just a fraction of their wisdom to those who aspire. It’s time to build a mentor bank of those willing and able to pay it Forward. We hope to select a student to build the mentor bank as an internship project, supported by Moore Forward and the Chamber of Commerce.
OPPORTUNITY FOR NEW (OLD) LOCALE IN ABERDEEN
Moore Forward has been offered the second floor of a downtown building in Aberdeen for its programming. We are grateful for such a generous contribution. We are conscious that success with this location requires planning and support. To that end, we are calling for help from all people in Moore County, as well as the many board that support education or the many organizations that gather to support the growth of our students, young and old, and our economy through innovation. Read more about our plans here!
UpStart TAKES OFF
The first-ever summer entrepreneur high school class was held at the Aberdeen location. By every measure, it was a hit. You can read about it in the Pilot (here).
What’s more, since the Shark Tank we held in April with the SCC raised awareness for this program, demand for the course has skyrocketed. Entrepreneur instructor Lowell Simon started last year with one class of 17 students. After our shark tank this year, almost 300 kids at Union Pines, where the course is offered, requested this elective. Lowell will be working hard to teach as many as 200 this year. Mentors needed.
Our first Fellowship is getting underway. Sandhills 3D, the brainchild of Aubrey Arnoczy, has been making progress, according to Aubrey, who will be preparing an update for our next board meeting and the next general gathering we hold.
We are seeking grants and funding to provide more Fellowships. We have one very strong candidate — a woman whose idea is in the culinary industry. If you are interested in sponsoring her or other potential Fellows, please contact email@example.com.
FALL/WINTER DISCUSSION SERIES — LESSONS LEARNED
Every innovator and every entrepreneur would do something different if they could go back and do it all over again. Everyone has a lesson or two they had to learn the hard way. This series will take an intimate look at local business people, hear about their lessons, those that led to both failure and success. The venue will be our Aberdeen space as we slowly invite people to see what it looks like now and contribute ideas to what it might become as we get ready to move in and host programs on a regular bases. Our first “Lessons Learned” guest will be announced shortly.
Pay it Forward!
Anita Holt, Chairman
Marybeth Sandell, Director
Doing More for Moore With a New Location
Moore Forward has been offered the second floor of a downtown building in Aberdeen for its programming. We are grateful for such a generous contribution. We are conscious that success with this location requires planning and support. To that end, we are calling for help from all people in Moore County, particularly those who try to lead by being on the boards of Moore Forward, the Chamber, Partners in Progress, the Community College, the many boards that support education or the many organizations that gather to support the growth of our students, young and old, and our economy through innovation.
Pinecrest Principal Dr. Ferrell is preparing to hold some entrepreneur classes at the site to bring the students closer to local businesses. The teaching will be project- and problem-solving-based.
We will open the doors for our partners to host collaborative seminars and networking. We will also open the doors to innovative clubs, like Moore Makers, and groups that teach financial literacy. We will also welcome entrepreneurs who have an idea we can help incubate through our mentors, offering them a space to work and collaborate. Here is an overview of the types of groups it will serve.
The location consists of one large room with a stage, a kitchen, and a smaller gathering area.
We are excited about the difference we are going to make for all generations, and all business in Moore County.
Moore Forward receives no funding from the government, Partners in Progress, The Community College or the Chamber. We welcome contributions to help fund the Innovation Lab so we can open it to students and entrepreneurs alike.
Thank you for allowing me to be the director of this amazing organization. I’ve just passed the six-month mark and it has been quite a busy time. As we begin to resume our normal schedules after the success of back-to-back U.S. Opens and some 350,000 visitors, it’s a good time to take stock of what we have accomplished, where we are in real time and what we anticipate for the future!
Accomplishments so far this year…
1st Annual Sandhills Shark Tank
We held the first-ever shark tank competition in the Sandhills in April. The energy in the room was amazing. Students from all of our public high schools and community members competed in front of a standing room-only crowd for cash prizes and mentoring. Our sponsors, Duke Energy, First Bank and K2 Solutions allowed us, together with our primary partner Sandhills Community College, to put on an event that got the whole town talking. We’ve had requests to make this event happen twice a year- one for each school term. Meanwhile, at least three of the competitors have found companies to work with them to potentially develop their idea into a real product.
We are pleased to announce Moore Forward’s first-ever fellowship. The board has selected Aubrey Arnoczy for his idea to build a company that uses 3D printing technology to build models of custom designed homes. Aubrey has been assigned five mentors who were selected for their skills in areas from engineering to marketing. He will receive financial support, mentoring and awareness in the community. This fellowship is funded through a generous grant from Duke Energy, which has been an outstanding partner to Moore Forward. We are excited to watch 3D Sandhills grow in the next six months.
We continued last year’s tradition to hold relevant seminars for our audience. Tom Beddow shared his experience with a great seminar on Elevator Pitching and Colleen Schell made us all a lot smarter with her Leadership Intelligence workshop. We thank them and encourage you to contact us if you have a seminar you would like to offer. Homewood Suites has graciously hosted all of our seminars at their wonderful location in Pinehurst.
Celebration of Innovation
We turned this year’s annual meeting into a celebration of innovation, which showcased exciting innovative business ideas right here in Moore County. Thanks to generous support of Chris Gilder through Meridian, which sponsored the entire event, we were able to showcase more than a dozen innovative ventures. From new ideas, to fledgling start-ups, redesign and new applications, the room was charged with entrepreneurial spirit. We even got to test drive a new app…Spout by Meridian. Soon, we’ll see that app live in museums in North Carolina. It works better because of our beta testing.
UpStart and High School Entrepreneur Support
A great partnership with Moore County Schools has helped lead to the creation of UpStart, a course for budding entrepreneurs at Union Pines. Moore Forward has supported these students by bringing in mentors to help practice elevator pitching and by hosting the Shark Tank. As a result, it is now apparently “cool” to be signing up for this class, which is an elective and hundreds of students have selected it for next year. We will need more mentors!
The Rest of the Year – No Rest for MF
Moore Forward has been approached by a building owner in Aberdeen who has offered us the second floor of her building. It’s a wonderful space, and we are excited to explore the possibilities for it. Here are some in the works:
-Summer High School Entrepreneur Class
This summer, the school district will offer the first-even summer entrepreneur class. To have the kids within walking distance of real, live, breathing entrepreneurs, they will hold the class at our new location. That means they can walk to places like Meridian and Railhouse Brewery to see innovation in action.
-Pinecrest Entrepreneur Class
Pinecrest is interested in emulating the UPstart program from Union Pines. (though they are convinced they can come up with an even cooler name!). Pinecrest has a lack of classroom space, however. We are in discussion with Pinecrest to hold this class at the Aberdeen location. Principal Ferrell is very interested. Former superintendent Spence has been pushing for this solution. We are confident that the new superintendent is as passionate about teaching entrepreneurialism as his predecessor.
We would like to engage some of our business leaders with professional skills (Banking, finance, tax planning, etc.) to sponsor a month at the Aberdeen space where they can hold seminars during that month that will help budding entrepreneurs.
We hope that we will be able to also open our door for entrepreneurs that have a concrete business idea, so they can come and collaborate and meet mentors. Ideally, these entrepreneurs would be “sponsored” through our mentor network so they can have free access to the space. Sponsorships would help us cover costs for maintaining the space: utilities, cleaning, equipment, scheduling, etc.
We are turning now to focus more on the military. We are in early planning stages with First Bank and the SCC to hold an event this autumn that would help connect retiring military with veterans, who are also experienced entrepreneurs. We have also initiated conversations with veteran organizations in the Sandhills to start a military mentor service for personnel transitioning from the military to their own business.
Food and Culture
There is a growing group of Moore Forward supporters that are interested in working together to support a more robust environment for entrepreneurs working in the areas of food, restaurants and culture. If you are interested in concepts like sharing kitchens, testing restaurant menus and creating businesses around arts and culture, we can connect you to this group.
We aim to increase the number of Fellowships on offer next year. This year, we have our first active Fellow as mentioned above.
We aim to at least hold this event annually, though ideally we do one for each term.
Annual Innovation Celebration
We plan to hold a demonstration day again next year, celebrating innovation in this great county.
Moore Forward is growing but remains a young organization. We are in the
process of obtaining our own 501c3. Until then, Partners in Progress is our donation sponsor, so that anyone who wants to make a donation requiring a 501c3 status, can make it through the PIP umbrella and the money will be earmarked solely for Moore Forward.
We do not receive any funds from PIP, nor do we receive funds from the county, villages or towns in this county. That means, to keep going we rely solely on grant money and funding from the community. We will apply again to Duke energy, a great supporter this year. We are also appealing to established businesses and experienced businesspeople to contribute.
We are just getting started. Look at what we have done this year, and it is only half over. Donate $1,000 to be a ‘Council of 100’ sustainer. Donate $5,000 to be a premier supporter, or $10,000 to be an executive donor.
Or you may want to sponsor a month at Aberdeen, or make a donation specifically to help us equip the Aberdeen location with Wifi, flat-screen, desks, chairs, and more. We are putting together an annual budget of $150,000. There’s plenty of ways you can help financially.
We also need your time and talent. As more people hear about us, more are asking for mentors. If you want to mentor, reach out to Marybeth to identify your skills and passions and connect you when the requests come in.
Announcing Our First Fellowship — Sandhills 3D
Moore Forward has selected its first Fellowship — Aubrey Arnoczy and his idea “Sandhills 3D”
Through these Fellowships, Moore Forward seeks to help innovative business ideas grow into high-growth high-impact businesses that create jobs and stimulate economic development in Moore Country.
Aubrey’s mentors will be as follows:
-Engineering and strategy– Tom McPherson (lead mentor), serial entrepreneur
-Business Planning – Jeremy Reynolds, Railhouse Brewery and Tangram Media
-Marketing – Tom Zaleski, Marketing Solutions.
-Software – Chris Gilder – Meridian
-Tax Plannning and Preparation – Mark Adel, Liberty Tax on 5.
-Architecture – Christine Dandeneau, Dandeneau Architecture, PLLC
Other mentors may be tapped as needed.
In addition to mentoring, Moore Forward will work with SCORE and the SBC to offer small business support, and with the Chamber of Commerce and Partners in Progress for additional community resources and raising awareness.
Moore Forward will work to raise the fellow’s profile, as well as help seek additional funding to grow the business, should it be proven to be executable and scaleable.
We are pleased to have the opportunity to work with Aubrey for the next six months and watch his idea grow into a business. We are grateful to Duke Energy for a grant through its foundation that made this Fellowship possible.
The Art and Science of Elevator Pitching
Through the Eyes of an Expert
Recently, we had Tom Beddow lead a workshop about elevators pitching. He was perfect for the task, having spent a successful career at 3M that culminated in serving as the vice president of public affairs in Washington D.C.
Elevator pitching is hard. You have the time equivalent of an elevator ride to make a memorable impression on someone – so memorable that it motivates them to want to help you.
Tom’s pitching experiences comes from working on the toughest sells of all, government officials. So when he revealed his pitching secrets, we listened.
Turns out Tom approached the task, not only with the creativity (the art part) we would all expect, but with engineer-like analysis (the science part).
Here’s the structure he proposed that will help anyone craft their elevator pitch.
THE ELEVATOR PITCH
1) PURPOSE IS TO GET THE ATTENTION OF A PROSPECT AND GET A FOLLOW-UP MEETING OR THE TIME TO EXPLAIN IN DETAIL.
2) IF YOU KNOW THE PROSPECT DO YOUR HOMEWORK AND START WITH A PHRASE OR SENTENCE THAT DEMONSTRATES YOUR KNOWLEDGE OF THEM.
3) THE QUESTIONS YOUR PITCH SHOULD ANSWER:
# WHO ARE THEY? WHY SHOULD THEY LISTEN?
# WHO ARE YOU? WHAT PROBLEM DOES YOUR IDEA SOLVE?
# WHAT MARKET ARE YOU IN? WHO HAS THE PROBLEM?
# WHAT IS THE SIZE OF THE MARKET/OPPORTUNITY?
# WHY WILL YOU WIN? WHAT ARE YOUR QUALIFICATIONS?
4) A TEMPLATE FOR ANSWERING THESE QUESTIONS:
# (USE A CMQ SINGER(SEE 5) THAT GETS THEIR ATTENTION)
# (NAME OF YOUR COMPANY) PROVIDES (NAME YOUR PRODUCTS OR SERVICES) FOR (DESCRIBE THE SPECIFIC SEGMENT OF THE MARKET YOU WILL SERVE) WHO (DESCRIBE THE PROBLEM THIS SOLVES FOR THEM)
# (ENTER ONE SENTENCE THAT TELLS WHY THIS BUSINESS IS NEEDED AND BY WHOM)
# (MAKE A STATEMENT ABOUT THE SIZE AND/OR GROWTH TREND OF THE INDUSTRY)
# (WRITE A SENTENCE OR TWO, NO MORE, TO ADDRESS YOUR QUALIFICATIONS TO RUN THE BUSINESS)
# (MAKE AN HONEST, UPBEAT, SUBSTANTIVE AND CREDIBLE CLAIM ABOUT THE BUSINESS POTENTIAL IN TERMS OF SALES AND PROFITABILITY)
# (MAKE THE ASK, WHETHER FOR A FORMAL MEETING OR SOME OTHER NEXT STEP THAT KEEPS THE PROSPECT ENGAGED)
5) CMQ SINGERS COME FROM YOUR PRE-RESEARCH ON THE PROSPECT
# COMPLIMENT – “I READ THE PIECE YOU DID IN THE JOURNAL . IT WAS INSPIRING TO ME”
# MYSTERY – “ I LEARNED THAT YOU ARE SEARCHING FOR A PARTNER. I THINK I FOUND HIM/HER!”
# QUESTION – “ AM I CORRECT THAT YOU ARE PLANNING TO EXPAND YOUR OPERATIONS IN PINEHURST?”
# STARTLING STATEMENT – “BECAUSE OF YOUR BUSINESS MODEL YOU ARE MY MOST IMPORTANT POTENTIAL CUSTOMER”
# IDEA – “ I KNOW YOU ARE CONCERNED WITH YOUR GROWTH RATE AND I THINK I HAVE AN ACCELERATOR FOR YOU”
# NAME – “ MS. SANDELL I HAVE FOLLOWED YOUR WORK AT BLOOMBERG AND I AM VERY ANXIOUS TO PICK YOUR BRAIN”
# GIFT – “ I KNOW YOU ARE A BIG FAN OF WARREN BUFFETT, ME TOO, HERE IS AN ARTICLE ABOUT HIS LATEST MOVES THAT I THOUGHT YOU WOULD LIKE TO READ”
# EMPATHY – “ I KNOW YOU HAVE A LOT ON YOUR PLATE WITH PROJECTS X, Y AND Z, I HAVE A SOLUTION THAT CAN FREE UP MORE OF YOUR TIME.”
# REFERRAL – “ I BELIEVE YOU KNOW JOE SMITH? “ BE SURE YOU QUALIFY A REFERRAL BEFORE PROCEEDING
# SURPRISE – “CONGRATULATIONS ON THE 10TH ANNIVERARY OF YOUR BUSINESS”
6) USE THESE ELEMENTS TO DEVELOP YOUR PITCH, PRACTICE IT,
MAKE SURE YOUR COLLEAGUES KNOW IT, PUT IT ON THE WALL.
7) WHEN YOU GET THE APPOINTMENT FOR A FORMAL MEETING
ITS TIME FOR MORE IN-DEPTH RESEARCH INTO THE PROSPECT
8) STRUCTURE OF A FORMAL PRESENTATION:
# CONFIRM YOUR RESEARCH FINDINGS WITH THEM
# PROPOSE YOUR SOLUTION(S) TO THEIR ISSUES
# AGREE ON FIT BETWEEN THEM AND YOU
# DEVELOP AND IMPLEMENT JOINT ACTION PLAN
Unlock Your Leadership
June 3, 4-6 pm
Leadership and Emotional Intelligence Workshop
If you are like most people, you may think in order to be a successful leader, you must be born with it, have a genius IQ, or loads of experience.
Thinking in this way is restrictive and completely not true. This type of thinking actually hinders people from reaching their full potential. It may have kept you from asking for that promotion, starting your own business or reaching your business goals.
The truth is that there is a secret key to unlocking your leadership that everyone can learn, practice and master – EMOTIONAL INTELLIGENCE
Studies have shown that it is not IQ, or even experience, that is the best predictor of leadership success….it is emotional intelligence.
In this workshop, Emotional Intelligence Expert, COLLEEN SCHELL, will give you the tools and tips to unlocking your own leadership through emotional intelligence and start seeing new results now.
In Colleen’s own words:
“Once I learned about emotional intelligence and began using this way of thinking in my business, my life transformed. I started getting promoted easily and often (people were begging me to work with them!), and closed business and partnerships like never before.
When I became a business consultant, emotional intelligence helped me to start businesses, connect easily with people of power, close big clients, lead teams, coach executives, and gave me the confidence to tackle anything I could my mind to.”
In this emotional intelligence and leadership development workshop, you will learn how to harness the power of emotional intelligence for yourself:
- What is emotional intelligence and why is it so important
- How you can easily use emotional intelligence now in your life to get the results you want
- The number one tip that will give you a leap in your performance
Though you will be learning, this is not lecture. In the workshop, you will do exercises and have conversations that will give you the keys to being more effective, get the results you want, and experience yourself as the leader you were meant to be.
This FREE event is sponsored by Moore Forward.
Registration is required. Click here to secure your seat.
This will be our last event before the U.S. Open.
About the Workshop Leader
Colleen Schell is a business consultant and leader of emotional intelligence workshops. She leverages powerful leadership training to help people disappear barriers and obstacles that get in the way of getting what they want. Considered by many as a center of influence, people trust Colleen as a person who delivers power, joy, and results. Her current and past clients include Disney, Intel, Google, GAP, Microsoft, and JDSU.